Palm Beach, Fla. — The NFL is making some exciting changes to its uniform rules that fans and teams are sure to love. At the annual league meetings held on Monday, officials announced that teams can now wear their throwback or alternate jerseys up to four times during the regular season. This is an increase from the previous limit of three times, allowing fans to see more of their favorite uniforms throughout the 17-game schedule.
For instance, the Philadelphia Eagles can don their iconic Kelly green uniforms nearly a quarter of the season, while the Tampa Bay Buccaneers are set to show off their creamsicle look more often. The Denver Broncos will also have more chances to sport their 1977 throwbacks. These changes come after the NFL extended its partnership with Nike, which now lasts through 2038. The league is focused on keeping players and fans engaged with the teams.
Renie Anderson, the NFL’s Executive Vice President and Chief Revenue Officer, stated, “We’re working on some really fun things… it’s important that we listen to our clubs and provide the flexibility they want.” Each team has a designated closet for uniforms, containing a primary section with home and away options, as well as alternate and throwback uniforms.
Interestingly, some teams like the Kansas City Chiefs do not have any alternate or throwback options and stick to their classic red and white uniforms. On the other hand, teams like the Panthers and Seahawks enjoy various uniform combinations that keep things fresh for the fans.
Another noteworthy update is that teams can now wear their alternate pants during the playoffs. Previously, playoff teams could only wear pants from their primary section. However, fans shouldn’t expect to see alternate or throwback jerseys in the Super Bowl, as the league insists teams present their primary look for the big game.
Overall, these changes are a win for fan engagement, with up to 30% of jersey sales being tied to alternate or classic combinations. With superstitions often affecting team performances, having the option to stick with a winning look could be crucial for teams.